Europe’s DocPlanner Bags $10M To Grow Its Healthcare Booking Platform
Wednesday (13/05/15) (www.techcrunch.com) DocPlanner, an online booking platform for healthcare appointments, has raised a new funding round — pulling in $10 million in Series B financing, led by the European Bank for Reconstruction and Development. It says it plans to use the new funding for continued expansion, focusing on Southern European markets.
Also contributing to the round are several angels and investors including Fabrice Grinda (Airbnb, Uber), Lukasz Gadowski (Delivery Hero), along with existing investors Point Nine Capital, Piton Capital and RTAventures. DocPlanner’s total funding to date stands at around $14 million.
The Polish startup raised a $1 million Series A funding round at the end of 2012 when it was operational in five European markets. It’s now live in 25 markets in Europe, Africa, Asia and LatAm — namely: Argentina, Austria, Bulgaria, Brazil, Chile, Colombia, Czech Republic, Germany, Turkey, Spain, France, Hungary, Indonesia, India, Italy, Mexico, Peru, Poland, Portugal, Romania, Russia, Sweden, Slovakia, Ukraine and South Africa.
It focuses on bookable services offered by private healthcare providers — including individual practitioners and small clinics, plus dentists and other healthcare professionals such as dietitians and psychologists.
Visitors to DocPlanner are now at seven million uniques per month — which it claims makes it the largest medical booking platform in Europe. (Around 80 per cent of its current traffic comes from the region vs 10 per cent from LatAm, and less from Asia where it launched more recently.) In terms of appointments booked, it says it’s seeing more than 100,000 per month.
For some comparative context, U.K.-based healthcare booking platform rival Zesty, which just this week pulled in $7.2 million to power its own European expansion, said it’s seeing around 40,000 appointments booked per month via its platform (which currently operates in the U.K. only), with services offered by some 3,500 providers. Zesty is eyeing up several of DocPlanner’s operational markets for its expansion plans so competition is set to heat up here.
As well as expanding within Europe and investing to grow traffic in new markets, DocPlanner says it will use the new funding to intensify its monetization in existing markets via marketing and increased sales efforts. Its business model is a fixed fee for service providers plus a commission per booked appointment. And will also be spending on senior management structure and new hires — noting it’s looking for an experienced CMO.